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In “The State of Small Business: A Report of The President” Transmitted to the Congress May 1985, Chapter 1. began with “The key word for the American economy in 1984 was growth, in terms of both employment and national output.
Sharpe Mixers of Seattle, WA knows how to mix it up! Their partnership with Venmark International has generated widespread exposure for their folding impeller in publications and websites serving industries ranging from food to chemical, oil, gas & petrochemical, processing, and water & wastes.
I was watching the local cable news this morning while munching on toast and drinking coffee when the “journalist” mentioned that our Governor was “publicizing” a notice on billboards about casino gambling in Massachusetts.
Inspiration occurs in many ways. For me, there was an article in “Advertising Age Magazine” entitled, “What Product PR can do for you in today’s advertising world.”
When reading people’s thoughts about entrepreneurs on LinkedIn, and the attributes necessary to be a successful entrepreneur, it occurred to me that “an entrepreneur is not an entrepreneur, is not an entrepreneur.”
“Content is King,” is more than a cliché. The one thing about content that hasn’t changed since Gutenberg and the first printing press is that content is “news and information” which is “of interest” to a readership or audience.
I’m reading another book about attracting and engaging more customers by integrating SEO, social media and content marketing. The book is entitled, “Optimize,” by Lee Odden. Early in the book he writes, “To meet brand needs to engage customer
When one of my clients turned 35, he was experiencing identity issues. When I said to him, “Who hasn’t?” He said, “What identity issues do you have? You are product publicity, that’s who you are, it is as simple as that!”
As I listened to another campaign-style speech by President Obama lecturing Republicans about only wanting to protect the interests of the wealthy, relative to the “fiscal cliff,” I opened one of my favorite books, “The Forbes Scrapbook of Thoughts on the Business of Life” and found three quotations from Abraham Lincoln that are apropos.
Someone told me the word “NEWS” stands for information coming from the North, East, West, and South. It has nothing to do with the meaning of “new.” For over 36 years, I’ve specialized in preparing product news releases.