Blog
Product News, the Great Equalizer
Todol’s product, a two-part urethane foam sealant was selected by Professional Builder Magazine as one of the year’s top 100 products. You’ll notice Todol is sharing the page with Kilz, Sherwin Williams, and Quickcrete, top suppliers and large companies.
What’s more, their product photograph is the largest and most “attention getting.” [click to enlarge]
Can you guess how large a company Todol is? No… That’s the point, product news, when
properly executed makes your company look as significant and large as companies
who might be a thousand times bigger than yours. News is a great equalizer and there is no
better way to support distributors.